Unit 61 - Animation Studies

Treatment: Call Sheet: Script: Storyboard: Target Audience: My target audience for this short animation is people aged from 8 up to 16 years old and will be mostly aimed at the male gender. This is because the protagonists in the animation are within the target age group, this can make the characters more relatable and seen more as an ideal self for the audience. It will be targeted to an international audience as it will most likely be distributed on the internet (Such as sites like YouTube) which available to the majority of the world. There is also the fact that no language is spoken and relies on facial and body language instead so most people will understand the story and characters without speaking English. With it being distributed on sites like YouTube, the audience will not need to pay for the product, but they will need to be able to afford the internet connection t...

Character Profile: Name: Younger Age: 8 Years old Appearance: Very young, small, Brown hair, Green eyes, Freckles,Green shirt with robot on it, Black shorts and trainers. Personality: Dependent on his big brother, shy, clumsy and panicky. Expressions: Name: Older Age: 16 Years Old Appearance: Tall, strong, Brown hair, Dark green eyes, Green hoodie, Blue jeans and trainers. Super Hero Mode: Superhero costume. Personality: Looks out for his little brother, kind, strong, confident and smart. Expressions: Name: The Bully Age: 15 Years Old Appearance: Black hair, black shirt, charcoal trousers and black shoes. Personality: Evil and mean but also a coward. Expressions: Character Development: One character that doesn't develop is Older as he is the catalyst for Younger's character development. At the beginning we see Younger, as this scared, nervous and timid kid. But once he sees how his big brother stands...

Animation Company: Sun & Moon Studios Structure: Sun & Moon Studios is based in Bristol, UK and was co-founded in 2008 by both Dylan Shipley and Louis Jones, who are also the creative directors of the company. There is then the producer, Emma Miller who makes sure the products are finalised on time, within the budget and that the product is at its best quality. Then there's the directors: Owen Simmons, leading the 3D projects, Dan Keeble, who leads the 2D projects and then the design lead, Sam Shaw. Finally, the illustrator of the company is Duncan Beedie who primarily focuses on the character and background design. (Sun and Moon Studios 'About Us' ' http://sunandmoonstudios.co.uk/about/' [Accessed 12 October 2017]) Media Application: Sun & Moon Studios have created animations for a few different media, mostly for TV and the internet. They've created a wide variety of animated TV adverts that promote a clients product or brand, such as; C...